Andres Ricuarte of American Express shares advice on partnerships, APIs, innovation ecosystems, and innovating with your customer. “Innovation in a vacuum is useless,” says Ricuarte, Head of American Express’ B2B Platform and API. “You need partners, but more importantly, in conjunction with your partners, you need customers. You need to put yourself in front of the customer, and ask questions…”
A single slide captures three years of innovation activity at TIAA, the $40 billion financial services firm. We asked creator Howard Manzon to explain what’s on the slide; what worked; and what he might do differently in the future.
