A look at the co-creation strategy known as 1B or “firstbuild” at GE Appliances. Includes idea-filtering processes, product innovation strategies, compensation rewards, and more.
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A look at the co-creation strategy known as 1B or “firstbuild” at GE Appliances. Includes idea-filtering processes, product innovation strategies, compensation rewards, and more.
Click filename(s) to download and view.



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